Tosin Laditi is the CEOof Heera Skin Care and Total Spa. She is one of the cosmetologists currently rocking the beauty world. She is a beautiful woman who has carved a niche for herself in the beauty business. When you meet Tosin Laditi, for the very first time, she appears with an aura that distinguishes her from the crowd. Her fashion style is unique.
Her beauty and physique attracts people to her. She is in her 50s, but she doesn’t look it one bit. Her beauty, look, and style have really worked for her in her line of business. There is no how you will see Tosinthat you will not want to ask her for the secret of her beauty.
Her beauty and physique attracts people to her. She is in her 50s, but she doesn’t look it one bit. Her beauty, look, and style have really worked for her in her line of business. There is no how you will see Tosinthat you will not want to ask her for the secret of her beauty.
Tosin Laditi is veteran actor, Prince Jide Kosoko’s cousin. She’s also a younger sister to Abeokutabased journalist, Tokunbo Akinremi, who used to head the Ogun State Bureau of City People.
Recently, Tosin Laditi was at the naming ceremony of popular actress, Bidemi Kosoko, and City People Assistant Editor, SUNDAY ADIGUN, spoke to her about her career in Journalism and how she started her skin care and SPA business. She also emphasized on many reasons why many women look older than their age.
Excerpts...
Excerpts...
How did Heera Total Spa start?
I’ve always had a passion for Beauty and Fashion before I left Nigeria in 1991, after my graduation. I used to work in Tribune, and I had my own column, because I was raised in a family of journalists.
My father was a veteran journalist, I have a brother who used to be City People Ogun State Correspondent, Tokunbo Akinremi. He’s my immediate brother. We were like 3 in the profession. I worked as a Mass Communicator after graduation in the 90s before I sojourned to Canada.
I worked with a Newspaper there too; Nigeria Canadian newspaper, but I’ve always had flare for fashion. So relocating back to Nigeria I knew what I wanted. I did some trainings. Now, I do organic products and I have a big store in Agege.
My father was a veteran journalist, I have a brother who used to be City People Ogun State Correspondent, Tokunbo Akinremi. He’s my immediate brother. We were like 3 in the profession. I worked as a Mass Communicator after graduation in the 90s before I sojourned to Canada.
I worked with a Newspaper there too; Nigeria Canadian newspaper, but I’ve always had flare for fashion. So relocating back to Nigeria I knew what I wanted. I did some trainings. Now, I do organic products and I have a big store in Agege.
How do you find the Skincare business in Nigeria? What's competition like?
I think the secret is to know your clients. I work with my clients; I have a one on one relationship with them. I talk to my clients; I educate them on their skins I tell them what they need to know about their skin and how to take care of it. I don’t refer people to my clients, I deal with them myself. The business is okay. My clients do assess me from head to toe; seeing that I’m also beautiful is enough for them to believe in what I’m selling to them.
What's the secret of your beauty, and what does it take for a woman to look beautiful?
I do tell my clients that, if I’m 50 years old and this beautiful, I'm also a grandmother as well, then you don’t need any other thing to convince you. When they see me, they are convinced. They know I must be doing something right. Some of them do attest to it that I’m doing well.
It’s all about skin and ageing. Every woman needs to pamper her skin. Skin has layers. When you miss it or lose it, there is no way you can recover it. The only reason why many people look older than their age is simply because they don’t pamper their skin. Outlook brings in what is inside you. This is the age and time when many women spend fortune on their skin to pamper their skin. It’s all about that.
It’s all about skin and ageing. Every woman needs to pamper her skin. Skin has layers. When you miss it or lose it, there is no way you can recover it. The only reason why many people look older than their age is simply because they don’t pamper their skin. Outlook brings in what is inside you. This is the age and time when many women spend fortune on their skin to pamper their skin. It’s all about that.
What are the successes you have recorded so far?
Like I said, I work with my clients. I have a page, usually I take permission from my clients to put their testimonies there I respect people a lot. They came over because they have issues. If they permit me to share their reviews, I share it. I just don’t want a situation whereby any of my clients will sue me.
Even when I’m seeing clients at my store, they love to see me alone. They want us to go inside the room for proper examination, which at times I do insist that one of my girls must be there.
Even when I’m seeing clients at my store, they love to see me alone. They want us to go inside the room for proper examination, which at times I do insist that one of my girls must be there.
I don’t want a situation whereby you will say I’m making passes at you; we’ve seen homosexuality gone viral in Nigeria, and so far so wonderful, I’ve seen reviews. People have been sharing all kinds of testimonies after using our products.
Are you the one producing your products yourself?
All my products are totally mine. I don’t pour people’s products. Yes; Organic business can be slow but it’s steady. I don’t pour. I start from the scratch. It’s something I’m passionate about, because I was a healthcare aid in my sojourn abroad when I was having my children.
I know that when you have one cancer, it could spread to other parts of the body. That is what gave me the passion. After my kids had grown and left, I knew that I have enough time to follow my passion. I was fortunate when I went for one of my children’s graduation 3 years ago.
I told him about the passion and he recommended me to an Indian friend who told me that her mother is a cosmetologist in India. I related with her, and I took some sessions with her. It is something I’m so passionate about, and God has been so faithful. I have clients all over the world who are sure of what I’m doing and the work is progressing.
I know that when you have one cancer, it could spread to other parts of the body. That is what gave me the passion. After my kids had grown and left, I knew that I have enough time to follow my passion. I was fortunate when I went for one of my children’s graduation 3 years ago.
I told him about the passion and he recommended me to an Indian friend who told me that her mother is a cosmetologist in India. I related with her, and I took some sessions with her. It is something I’m so passionate about, and God has been so faithful. I have clients all over the world who are sure of what I’m doing and the work is progressing.
Apart from your beauty and passion, what other things prepared you for this career because you sound so knowlegeable about it?
I told you I read Mass Communication. So I’m still a journalist. Born by a journalist father, though he’s late, but he was a veteran journalist. He is late Pa Folarin Akinremi. He was very popular especially in Abeokuta. I also have two Journalist brothers.
One of them is the popular Tokunbo Akinremi, a media guru. So, I’ll say my interest in the pen is there, and you know, it’s mightier than the sword. The Journalism we studied in those days is different like when I was working with Nigeria Tribune before I travelled out.
I was attached to the government house. We had etiquettes, not now that everybody is just graduating and writing. I have always had passion for it. When I was young, I always have a diary with me, my friends used to tease me that ‘you and your dear diary.
One of them is the popular Tokunbo Akinremi, a media guru. So, I’ll say my interest in the pen is there, and you know, it’s mightier than the sword. The Journalism we studied in those days is different like when I was working with Nigeria Tribune before I travelled out.
I was attached to the government house. We had etiquettes, not now that everybody is just graduating and writing. I have always had passion for it. When I was young, I always have a diary with me, my friends used to tease me that ‘you and your dear diary.
How come you didn’t make journalism your full time job?
I worked as a Journalist in my early years when I was raising my children 24 years ago. Also, in the country I was living in then, I was freelancing for a guy, and he appreciates and recognizes me till tomorrow, anytime I visit Canada.
What about your style, what informs it?
I’m just me, very creative. I always want to have an identity. Journalism is a creative art. It makes you to be more creative. Let’s just say my background assists me a lot because when I was at Tribune, I had a women’s coloumn on fashion and style. So it has always been me.
When I was in higher institution, I entered into pagentry contests and I won everytime I did. So, fashion is just me.
When I was in higher institution, I entered into pagentry contests and I won everytime I did. So, fashion is just me.
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