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Hajia Fatima Bello is a big name in the Aso Oke fabric business in Nigeria. She is good at what she does for a living. She was born into a family of Aso Oke merchants. Her mum was into it. Her grandmother was also into the business before she started her own about 18 years ago.

Last Sunday, she opened a brand new outlet in the Opebi area of Ikeja Lagos. She now has 4 outlets where she sells exquisite Aso Oke fabrics.
Jumrash Aso Oke offers a selection of fabulous and pocket friendly Aso Oke FabricsShe spoke to City People Online Fashion and Beauty Magazine recently on how Jumrash has remained on top over the years despite intense competition.
"We have continued to play big in this Aso Oke business for years because of our consistency and the richness of our Aso Oke fabric ", she told City People Online Fashion and Beauty Magazine. “Don’t forget that we sell the best Aso Oke and Fabrics."
"Our customer service is next to none. Then our customised design helps. Thirdly we deliver on time.
What are the services she offers? "We sell Aso Oke Aso Ebi. Lace for his & hers and Men’s Cotton.
How did she coin the brand name Jumrash?
"Jumrash was coined from the name of my late children Jumai & Rashid" she explained.
It is a business made up 3 generations- My grandmother, my mum, now me and my sister.
 Why Celebrity Women Rush To JUMRASH Aso Oke?                                         
Right now JUMRASH Aso Oke is the preferred place where many celebrities go for their Aso Oke in Lagos. It is because they have in stock the latest designs. Hajia Fati Bello who owns the business is good at what she does. She understands the business inside out having been born into it. Her mum was into it also.
Why do celebrity women go to JUMRASH? It's because it offers a wide selection of fabulous and pocket-friendly Aso Oke and fabrics. It has in stock Aso Oke Ipele, Gele, Buba, full outfits, suitable for a bride. It has outfits styled with swarovski stones and pearls. It also has top of the range latest Ipele and Gele fully embellished. There are also customised hollandies and stylishly designed Senegalese gowns. So also Lace Aso Oke and Aso Oke Gele.

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